Our seminars are developed along either departmental tracks or cross-functional themes: Advertising, Circulation, General/Cross-Functional, Marketing, Newsroom, Non-Daily Publications, Leadership, Readership, Innovators, Community Markets
The information on each seminar also notes the level of seniority for which it's most appropriate:
Executive or senior leadership, department (or middle) management, or first-level managers.
We neither accept nor reject seminar members based on academic or other factors. Your desire for professional growth doesn’t need to be ratified by us. But, physical space is limited and it’s best to register early.
You may click on any of the links below to sort by Seminar, Starting Date or Track. Then click on a seminar title for details.
| Seminar |
Dates |
|
Track |
Advertising |
| Building the New Revenue Portfolio
|
9/22 - 9/24/2008 |
|
Advertising, Innovators, Online
|
A seminar for advertising and business development leaders who want to maximize cross-platform revenue opportunities beyond traditional advertising.
|
Circulation |
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
General / Cross-Functional |
| Internet Strategies for Community Markets
|
7/9 - 7/11/2008 |
|
Community Markets, General / Cross-Functional, Innovators, Online
|
A seminar for news organizations in non-metro markets that want to develop and execute an integrated, profitable online strategy.
|
| Designing the Digital Experience
|
7/14 - 7/16/2008 |
|
General / Cross-Functional, Innovators, Marketing, Online
|
A seminar for Web designers and producers who want to create engaging, interactive, digital experiences for users.
|
| Newspaper Next 2.0 Workshop (Northwestern)
|
7/18 - 7/18/2008 |
|
General / Cross-Functional, Innovators, Leadership, New
|
A one-day workshop focusing on API's new strategic concepts and practical guidance to help the industry make the leap beyond "newspaper companies."
|
| Benchmarks and Drivers of Bottom-Line Success
|
8/4 - 8/7/2008 |
|
General / Cross-Functional, Leadership
|
A seminar on the key drivers and metrics of newspaper organization success, for both the core product line and emerging new business units.
|
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
| Newspaper Next workshop - seminário
|
9/10 - 9/10/2008 |
|
General / Cross-Functional, Innovators
|
Assista a este seminário-workshop e adquira preciosos conhecimentos sobre o processo para conceber projetos de inovação bem sucedidos e um marco estratégico para fortalecer a inovação em empresas de meios de comunicação!
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
| New Managers' Survival Guide
|
11/17 - 11/20/2008 |
|
General / Cross-Functional, Leadership
|
Basic training for those who are new to the requirements and responsibilities of management.
|
Marketing |
| Designing the Digital Experience
|
7/14 - 7/16/2008 |
|
General / Cross-Functional, Innovators, Marketing, Online
|
A seminar for Web designers and producers who want to create engaging, interactive, digital experiences for users.
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Newsroom |
| Transforming the Newsroom
|
7/14 - 7/16/2008 |
|
Innovators, Leadership, Newsroom
|
A new seminar for senior newsroom executives who need to transform their departments in a way that preserves their vital mission while serving the multiple information needs of fragmenting audiences.
|
| Designing the Digital Experience Workshop
|
7/14 - 7/14/2008 |
|
Newsroom, Online
|
A one-day quick course for Web designers and producers who want to create engaging, interactive, digital experiences for users.
|
| New Editors' Survival Guide
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
Basic training for editors who are new to the requirements and responsibilities of supervising other journalists.
|
News Editors and Copy Desk Chiefs:
New Roles in a Changing Newsroom
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
A seminar for editors who want to lead news processing desks through the changes they face as newsrooms restructure for innovation.
|
| Growing Audiences Beyond News
|
9/22 - 9/24/2008 |
|
Innovators, Newsroom, Online
|
Senior editors will learn how to apply the latest building blocks of Newspaper Next in order to grow readership and revenue and foster greater community interaction.
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Non-Daily Publications |
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
Online |
| Internet Strategies for Community Markets
|
7/9 - 7/11/2008 |
|
Community Markets, General / Cross-Functional, Innovators, Online
|
A seminar for news organizations in non-metro markets that want to develop and execute an integrated, profitable online strategy.
|
| Designing the Digital Experience Workshop
|
7/14 - 7/14/2008 |
|
Newsroom, Online
|
A one-day quick course for Web designers and producers who want to create engaging, interactive, digital experiences for users.
|
| Designing the Digital Experience
|
7/14 - 7/16/2008 |
|
General / Cross-Functional, Innovators, Marketing, Online
|
A seminar for Web designers and producers who want to create engaging, interactive, digital experiences for users.
|
| Building the New Revenue Portfolio
|
9/22 - 9/24/2008 |
|
Advertising, Innovators, Online
|
A seminar for advertising and business development leaders who want to maximize cross-platform revenue opportunities beyond traditional advertising.
|
| Growing Audiences Beyond News
|
9/22 - 9/24/2008 |
|
Innovators, Newsroom, Online
|
Senior editors will learn how to apply the latest building blocks of Newspaper Next in order to grow readership and revenue and foster greater community interaction.
|
New |
| Newspaper Next 2.0 Workshop (Northwestern)
|
7/18 - 7/18/2008 |
|
General / Cross-Functional, Innovators, Leadership, New
|
A one-day workshop focusing on API's new strategic concepts and practical guidance to help the industry make the leap beyond "newspaper companies."
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Leadership |
| Transforming the Newsroom
|
7/14 - 7/16/2008 |
|
Innovators, Leadership, Newsroom
|
A new seminar for senior newsroom executives who need to transform their departments in a way that preserves their vital mission while serving the multiple information needs of fragmenting audiences.
|
| Newspaper Next 2.0 Workshop (Northwestern)
|
7/18 - 7/18/2008 |
|
General / Cross-Functional, Innovators, Leadership, New
|
A one-day workshop focusing on API's new strategic concepts and practical guidance to help the industry make the leap beyond "newspaper companies."
|
| Benchmarks and Drivers of Bottom-Line Success
|
8/4 - 8/7/2008 |
|
General / Cross-Functional, Leadership
|
A seminar on the key drivers and metrics of newspaper organization success, for both the core product line and emerging new business units.
|
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
| New Editors' Survival Guide
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
Basic training for editors who are new to the requirements and responsibilities of supervising other journalists.
|
News Editors and Copy Desk Chiefs:
New Roles in a Changing Newsroom
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
A seminar for editors who want to lead news processing desks through the changes they face as newsrooms restructure for innovation.
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
| New Managers' Survival Guide
|
11/17 - 11/20/2008 |
|
General / Cross-Functional, Leadership
|
Basic training for those who are new to the requirements and responsibilities of management.
|
Readership |
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Innovators |
| Internet Strategies for Community Markets
|
7/9 - 7/11/2008 |
|
Community Markets, General / Cross-Functional, Innovators, Online
|
A seminar for news organizations in non-metro markets that want to develop and execute an integrated, profitable online strategy.
|
| Transforming the Newsroom
|
7/14 - 7/16/2008 |
|
Innovators, Leadership, Newsroom
|
A new seminar for senior newsroom executives who need to transform their departments in a way that preserves their vital mission while serving the multiple information needs of fragmenting audiences.
|
| Designing the Digital Experience
|
7/14 - 7/16/2008 |
|
General / Cross-Functional, Innovators, Marketing, Online
|
A seminar for Web designers and producers who want to create engaging, interactive, digital experiences for users.
|
| Newspaper Next 2.0 Workshop (Northwestern)
|
7/18 - 7/18/2008 |
|
General / Cross-Functional, Innovators, Leadership, New
|
A one-day workshop focusing on API's new strategic concepts and practical guidance to help the industry make the leap beyond "newspaper companies."
|
| Newspaper Next workshop - seminário
|
9/10 - 9/10/2008 |
|
General / Cross-Functional, Innovators
|
Assista a este seminário-workshop e adquira preciosos conhecimentos sobre o processo para conceber projetos de inovação bem sucedidos e um marco estratégico para fortalecer a inovação em empresas de meios de comunicação!
|
| Building the New Revenue Portfolio
|
9/22 - 9/24/2008 |
|
Advertising, Innovators, Online
|
A seminar for advertising and business development leaders who want to maximize cross-platform revenue opportunities beyond traditional advertising.
|
| Growing Audiences Beyond News
|
9/22 - 9/24/2008 |
|
Innovators, Newsroom, Online
|
Senior editors will learn how to apply the latest building blocks of Newspaper Next in order to grow readership and revenue and foster greater community interaction.
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Community Markets |
| Internet Strategies for Community Markets
|
7/9 - 7/11/2008 |
|
Community Markets, General / Cross-Functional, Innovators, Online
|
A seminar for news organizations in non-metro markets that want to develop and execute an integrated, profitable online strategy.
|
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
