Stanley Gauss

Mr. Gauss has been working with small market businesses in community newspaper markets since 1993. He began his career in New Egypt, NJ, with the New Egypt Press. As an advertising manager in New Egypt, he learned firsthand the difficulties newspapers had when trying to sell to non-traditional advertisers. After New Egypt, he joined Newhouse Newspapers in Trenton, NJ, as a Territory Sales Manager, where he was able to take what he learned in New Egypt and develop inner-city Trenton into one of The Times of Trenton’s largest and most profitable territories. He left Trenton to take on new challenges at The Des Moines Register in Des Moines, Iowa, where he focused on developing Automotive Dealers into multimedia advertisers, securing their first multimedia contracts, and helped the Register successfully launch Cars.com on its website.
Since 2001, Stan has helped launch and monetize websites in the suburbs of Philadelphia and Atlantic City, NJ. He has used change management to develop sales teams that were able to take the web products to market. In 2006, he joined Planet Discover, where he created the Market Development Group that helps newspapers develop strategies to successfully sell the SMB.
His current role with the Digital Press Consortium is dedicated to expanding a group of newspaper partners to work collaboratively in developing sound strategies to implement in their market. He provides consulting on product development, rate planning, sales channel development, marketing and training techniques.
More information on his experience and background can be found at http://www.linkedin.com/in/stangauss